Differences in car, bike and scooter sharing business models
February 25, 2020
min. read
The mobility industry is growing at a rapid rate, with innovations happening across cars, bikes and scooter sharing alike. This article explores the most recent advancements in the market and how industry leaders are finding new ways to compete. Learn about the different models for Mobility as a Service and what it means for the future of transportation.
Car Sharing Services
According to research by the Internet of Things, the number of carsharing service users across the world is expected to grow from 50.4 million people in 2018 to 227.1 million in 2023. The number of cars used for car sharing services is also forecasted to increase from 332,000 at the end of 2018 to 1.2 million by 2023. The rising demand for these services has driven more companies towards developing methods of sharing that go beyond traditional single use cars.
Image source: Internet of Things
Free Floating
A new model of car sharing that has recently grown in popularity is free floating carsharing, which allows users to pick up a car in one location and return it anywhere within a predefined Home Zone. Challenging the idea of ownership, this service currently has 3 million users worldwide, with over 30 thousand vehicles available across more than 50 cities.
there are currently over 30 thousand vehicles equipped with this service across more than 50 cities worldwide
Dailmer and BMW became a leader in the free floating industry when they merged their two car sharing services, Car2Go and DriveNow, in February 2019 to form SHARE NOW. With over four million members, the free floating car rental service is available in 18 major cities across Europe with a fleet of 20,500 vehicles to choose from. Members register through a mobile app, gaining access to the services for the cost of $0.32 per minute. The company covers the fixed costs of car loans, car insurance and car maintenance so users are able to enjoy the freedom of driving without the responsibility of ownership.
The largest benefit of free float car sharing is the higher demand that can be met on average per ride and car each day. However, this model still includes a lot of operational day-to-day tasks such as maintenance, relocating, fueling/charging that can require a larger team.
Station Based
The traditional model of car sharing services is station based, where users can pick-up vehicles from a fixed rental station after filling out paperwork in person or through a mobile app. After signing an agreement, the renter is able to drive the car wherever they would like. The lease ends once the car is returned to a designated rental station that has been approved by the provider. This model does not provide the same flexibility to users that newer offerings have, however, it remains one of the best ways for providers to track the vehicles without developing complex systems.
Enterprise CarShare is an example of traditional station based car sharing services. Offering users three membership levels to choose from, the pricing varies based on hourly, daily and overnight rates as well as kilometers driven. Depending on the membership, hourly rates are around $8, daily rates $75 and overnight rates start at $29. The vehicles are available for pick-up at designated stations or lots and can be returned at the discretion of the user to any Enterprise location at the end of their trip.
Compared to free float services, station based car sharing has lower operational costs since only a few fixed stations need to be monitored and checked each day. Right now this model is most profitable in the market, once free float operators enter on a wider scale it will be harder to keep up with the high demand.
Peer-to-Peer
Peer-to-peer car sharing services have experienced large growth in the past few years. Research found that by 2017, more than 2.9 million people in North America were using these services renting over 131,336 vehicles. Peer-based car-sharing fleets expanded by 80 percent between 2016 and 2017 and memberships doubled.
The peer-to-peer car sharing model allows users to list their own vehicles on a sharing platform, connecting hosts to guests looking to rent. This style of sharing allows users to set their own rental rates, while giving members who are looking to rent a wider selection of vehicles to choose from.
Turo is a leader in the peer-to-peer sharing industry, serving as a marketplace where guests can book any car they want from hosts across the US, Canada, the UK and Germany. The guests are able to choose from a unique selection of cars within their area, while allowing the hosts an opportunity to earn extra money to offset the costs of ownership. The company currently has over 10 million users, with more than 350,000 vehicles listed for rent.
Image source: cnet
The rates for Turo are charged by the hour and are subject to adjustments made either by the company’s own algorithm or the specific daily rates charged by each host.
In this model, the operator acts as an aggregator without ownership over the vehicles, which makes it easier to scale the business without the need for huge capital investments. However, it becomes more difficult to control the quality of the experience since every car cannot be checked on a regular basis. It is important to establish a strong customer support team to help resolve any issues that occur.
Autonomous
The future of car sharing is focused on eliminating the driver all together. Autonomous vehicles are beginning to make their way into the marketplace, with the hope being that fleets of self-driving cars will be able to pick-up users at any given location and return to the designated charging area all on their own.
A leader in this next step of mobility is Waymo, a company that emerged from Google’s self-driving car project. The company launched their first commercial self-driving-car service in December 2018, in Phoenix. The self-driving cars operate in an approximately 100-square-mile radius, serving the towns of Chandler, Gilbert, Mesa and Tempe. Available to a select few pre-approved riders, the hope is that driverless vehicles will be a main part of transportation in the future. There are currently around 1,500 monthly active users helping with the testing program.
In theory, the economics of this model should be great as there is no driver costs or relocating costs, keeping operational requirements to a minimum. These vehicles will however be heavily regulated, with limited access in the near future.
Bike Sharing Services
The demand for accessible transportation in cities has expanded beyond traditional motor vehicles. Across the world, urban areas are beginning to adapt bike sharing programs that allow citizens to use both standard bicycles and e-bikes as a form of travel. The bikes are usually selected from one docking station, and later returned to another across the city. There is currently believed to be nearly 900 bike-sharing systems available globally, with continuous advancements being made each year.
The bike sharing market is expected to grow from a $2.7 billion dollar industry to $5 billion by 2025, according to a report by Research and Markets. That in mind, bike sharing companies across the world should approach expansion with caution to avoid over extending their services. In 2018, Chinese bike sharing start-up Ofo experienced financial decline due to their costly global expansion that was not supported by commercial success. The company was unable to maintain the accessibility of its competitors who partnered with mobile app providers, offering them a wider reach for their services. Without support from an investment partner, Ofo could no longer sustain the maintenance of its bike sharing fleets, let alone compete in the market.
We believe you can build a successful bike share company once you have the right strategy in place. It is important to be operationally efficient when starting out, initially launching a smaller fleet and growing organically with the demand. If you start by scaling wide without having the matching demand, your resources will be spread too thin. The most successful bike share programs work with the local municipalities and cities to determine revenue streams and find the best options to connect with riders.
Dockless Bike Sharing
The dockless bike sharing model offers users access to bicycles that do not require a docking station. Dockless systems allow the bikes to be located and unlocked through a mobile app then returned to a designated district at a bike rack or along the sidewalk. This model is designed for short term use, ideal when travelling or visiting somewhere as a tourist. Most dockless sharing services offer single rides for $1 or monthly fees for continuous use.
Lime was one of the first companies to offer dockless bike services. Users access the bikes at designated areas through the company’s mobile app, initially they are charged a fixed rate to unlock the vehicle and then per minute for the duration of their trip. The rates and promotions available vary based on location and time. Program packages are also offered for users who wish to make monthly payments or have the services available to their employees on a regular basis.
This model of bike sharing is ideal for users because it is easily accessible and convenient to employ every day. There are high operational costs that come with this type of service, as well as a larger risk for vandalism or damage to the bikes.
Station Based
Traditional bike share programs include docking stations where the bicycles are locked until a user purchases a ride. The user pays at a nearby pay station before unlocking the vehicle for a short term trip, later returning it to any available docking station when finished. There are typically two types of payment options available, a flat membership fee or pass that allows access to the bikes for a certain period of time and then a usage fee that charges for the amount of time you spend riding.
San Francisco is one of the first cities to create a regulatory and permitting framework around the trend of bike-sharing. In December 2019, 4,000 e-bikes were launched as part of the Bay Area bike sharing program, designed to make mobility easily accessible to citizens. The program provides rides with the option to purchase a single ride, starting at $2, through Lyft’s mobile ride-sharing app. There are over 300 docking stations available throughout the city, allowing users to travel across the Bay Area more efficiently.
The Capital Bikeshare, in Washington D.C. has a membership fee of $85 annually offering lower usage charges throughout the year. For the first 30 minutes a ride, members aren’t charged, they then receive a rate of $1.50 for the next 30, $3 for the third and finally an additional $6 for every other 30 minute period. For non-members, the first 30 minutes also has no charge but they experience higher fees for every 30 minutes after that. The higher usage fees are balanced out by lower costs at the start -- a daily Capital Bikeshare pass is only $8 and a monthly pass comes to $28.
Station based bike sharing can help bring a stable ROI for every bike since operational costs are low, and there is a minimal need for maintenance, relocation or charging. As dockless bikes continue to expand in the market, this model risks losing loyal users in the long-run.
Sponsored by Corporate
Some bike share programs operate in partnership with corporations who sponsor the vehicles. Operating like a standard bike share program, these vehicles operate in conjunction with the local municipalities.
In London, the city offers a public bicycle hire scheme funded by Santander UK. With more than 750 docking stations and 11,500 bikes available for hire around the city, users have easy access to the vehicles. The program operates 24 hours a day, year-round with an initial cost of 2 Euros for a daily trip, charging an additional 2 Euros per half hour after the first 30 minutes. Users have the option to hire a bike using their bank card at the docking station, or through the official mobile app.
This model is great for any operator that can find a reliable partner who is interested in establishing this type of deal, however, you still run the risk of losing that partner later on.
Scooter Sharing Services
The fastest growing trend in mobility is the advent of e-scooters. They are inexpensive, accessible through mobile apps similar to bike sharing and available in over 100 cities worldwide. According to the US National Association of City Transportation Officials, riders took 38.5 million trips on shared electric scooters in 2018 compared to the 36.5 million trips on docked bikes. The Boston Consulting Group estimates that the global e-scooter market will grow to US$50 billion by 2025, with approximately 50% of the users being located in Europe and the USA. Micro-mobility is quickly becoming the preferred method for short term travel and companies have already begun to emerge as leaders in the market.
Image source: nacto.org
Station Based
Similar to station based bikes, some e-scooter providers offer docking stations where the scooters can be unlocked through a mobile app and then returned later to any available docking station.
DASH Scooters operates out of Nashville, TN, offering docked e-scooters styled like vespas that can be rented at set rates through their mobile app. Starting at $40 for two hours, the rates increase based on time travelled and day of the week. The brand launched after the emergence of other leaders such as Bird, Lime and Spin, who have set the bar for innovation in e-scooters. Their app allows users to locate nearby docking stations where the scooters can be returned to at the end of a trip.
The best way for operators to get a high return on their business is to have a combination of station based and dockless scooters. This will help maintain growth over time, while keeping up the high demand.
Dockless Scooters
Leaders in the mobility industry have begun to focus on the possibilities of dockless scooters. This model involves e-scooters that do not require a docking stations, but instead can be rented from a designated location and then returned anywhere in another.
Spin operates in 62 cities and 20 campuses across the United States, offering fleets of electric scooters for easy, short term travel. Users are able to unlock the scooters through their mobile app, once the ride is complete they can leave the scooter at any designated location and the cost will appear on the app. Charges vary depending on the length of the ride.
This model is currently experiencing high demand due to its convenience and ease of access for users. There are a large amount of maintenance and operational costs required, similar to other dockless mobility services, as well as increasing regulations across cities.
Hotel Services
While the future of e-scooters in cities is an on-going process, the services have begun to expand into the tourism sector. Hotels and resorts have begun to offer scooter sharing services to allow guests to easily travel throughout the location, or explore local surroundings. The options vary between station based and dockless scooters, with pricing packages being dependent on the destination.
Rentskoot is a start-up in Finland that offers small fleets of electric scooters to hotels. Guests are then able to rent the scooters from the hotel premises as a unique way to experience the local neighbourhoods. The company provides operational training to staff, free maintenance and the ability to advertise the hotel’s logo on the scooters. Travelling at a maximum speed of 25 km/h, the compact size and battery life makes this service ideal for short term use within cities.
By focusing on hotels, this model allows businesses to be more innovative with their designs while keeping a consistent demand amongst the growing market. An agreement will need to be made with the hotel in advance regarding guidelines for use and overall costs distribution.
What does this mean for the future of mobility?
The car sharing industry is projected to reach a 16.5 billion USD revenue by 2024, with an annual increase of 34.8% every year. A trend towards electric vehicles is also predicted as the demand for lithium-ion batteries has been predicted to increase by 380% by 2025. In addition, the bike and scooter rental market is expected to grow from USD $2.5 billion in 2019 to USD $10.1 billion by 2027, at a CAGR of 18.9 percent. Dockless systems will most likely continue to dominate the market, as their flexibility and ease has historically made them the more popular option for riders.
Every sector of MaaS has one thing in common: the desire to make transportation easier for riders. Ultimately each service compliments the other by providing different options for mobility that can each work together to get a user from point A to point B and back. If someone arrives in the city by train, they could then travel to work using an e-bike or e-scooter to avoid traffic. When returning home late at night a car sharing service could be used to get them there in one trip. The hope is that the future of mobility will consist of a connected network designed for safe, efficient and easily accessible travel.
With this quickly growing market on the rise, there hasn’t been a better time to become a leader in mobility. Start your journey in 20 days with ATOM!
Interested in launching your own mobility platform?
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Launching a ride-hailing business from 0 in 90 days
🚕 Thinking of launching your own ride-hailing service? You don’t need a giant budget or years of development. With the right tools and a local-first mindset, you can go from zero to launch in just 90 days. From platform setup and driver onboarding to beta testing and your first 1,000 rides - this guide covers it all.
April 8, 2025
min. read
Starting a ride-hailing or shared mobility venture can seem overwhelming, but with a clear plan, it's possible to launch in just 90 days. This guide outlines a three-phase process: laying the foundation, building your product and team, and launching - plus tips for growth beyond day 90. By following this roadmap, you’ll validate your idea, ensure legal compliance, create your brand and technology, recruit drivers, and hit the market ready.
Day 0–30: Foundation
Finding a niche
Start with market validation and legal setup. Research your target area to identify unmet transport needs. Maybe large providers don’t serve certain areas, or there’s demand for eco-friendly, or premium segment or niche services like women-only rides.
Looking to stand out in the competitive ride-hail market? Check out these two insightful reads:
- Finding a niche in the competitive ride-hail market: https://www.atommobility.com/blog/how-to-find-your-niche-in-the-competitive-ride-hail-market-real-world-examples-of-businesses-that-resonate
- Discover how a local taxi union in Sweden supports a new platform to reshape industry standards and build a fairer ecosystem: https://www.atommobility.com/blog/driving-change-with-fair-how-a-small-platform-is-redefining-the-taxi-industry-in-sweden
This should help you define your niche, unique positioning or angle, and ultimately your unique selling proposition to stand out from other players in the market.
Legal compliance
Next step will be forming your business (e.g., LLC) to protect liability and later attract investors. Apply for the necessary permits, such as TNC licenses, and consult local regulations. Insurance is essential – you’ll need commercial liability coverage that also includes drivers. Run background checks to ensure safety and compliance.
Legal compliance checklist:
- Business registration
- Ride-hailing or taxi permits
- Driver background checks
- Commercial insurance
- Local regulation compliance (e.g., vehicle checks)
Budgeting for MVP launch
Outline core costs: software, licenses, insurance, marketing, driver incentives, customer support, accounting services, and some reserve. Use a white-label software like ATOM Mobility to avoid costly custom builds. These platforms offer rider/driver apps and backend systems for a fraction of development costs.
Plan an initial marketing budget (e.g., €1,000–€5,000) and allocate driver sign-up bonuses (€100 for 20 rides, for example). Include small expenses like Apple developer accounts or a place in co-working to work from. Keep costs lean and prepare a detailed budget for the first 6-12 months.
Financing: Bootstrapping vs. investors
Once you have a 6-12 month budget prepared, you can choose between personal funding, angel investors, or crowdfunding. Bootstrapping (using your personal capital) offers control but limits scale. Local group of angel investors can contribute €50k–€500k in total and extra mentorship. Crowdfunding helps raise funds while building a local supporter base. For example, you can engage drivers to invest via crowdfunding in exchange for a small equity share in your company and free usage of the platform for a certain period.
Here’s a helpful resource on using crowdfunding to kickstart your venture and get inspired: https://www.atommobility.com/blog/crowdfunding-for-your-vehicle-sharing-business
If your budget analysis shows you need external funding, try at least to launch a small-scale, working prototype with personal funds or an FFF (friends, family, and fools funding) round before entering the investment process. Demonstrating even modest traction significantly boosts your chances of a successful raise.
Please note that securing your first round of funding - whether from crowdfunding or business angels - typically takes six or more months. To keep momentum going, launch an initial version of your product or service, then start the fundraising process.
Day 30–60: Build & integrate
Software
Choosing the right software partner can make or break your new ride-hail venture. From cost efficiency and faster time-to-market to reliability and specialized industry knowledge, the benefits of a white-label solution often outweigh the complexities and expense of building from scratch. Be sure to evaluate each provider’s platform features - rider and driver apps, dispatch system, and payment tools—alongside their proven track record of scaling and entering different markets. Confirm their customization capabilities, pricing transparency, and ability to expand into new service zones as your business grows. Ultimately, opt for a partner that delivers both the technology and the strategic support you need. For more insights on this decision-making process, explore white-label solutions vs. building from scratch and discover Why ATOM for a deeper dive into selecting the right tech partner.
Create a clear branding identity
Start by selecting a memorable name that reflects both your niche and city - AI-powered tools like ChatGPT can speed up brainstorming. Next, design a simple logo and choose core colors using user-friendly platforms such as Canva or Looka. Consistency is key, so use these design elements across your website and social channels.
When it’s time to launch your online presence, opt for no-code platforms like Squarespace, or Carrd to create a minimal landing page in minutes -no developers needed. Clearly present your core message (e.g., “Premium, all-black Mercedes rides in [City].”), include links to your rider/driver apps, and offer driver sign-up form. This straightforward approach helps potential users and drivers quickly understand and trust your brand.
Driver onboarding (first 50 drivers)
Your service can’t run without drivers, so make their onboarding experience as smooth and appealing as possible. Start by defining tangible benefits - like 0% commissions for the first three months, niche perks, or local partnerships—that set you apart. Reach out via social media, online communities, and direct messaging to recruit your initial loyal driver base. Host webinars or info sessions to keep them engaged and address any concerns.
Keep in mind, your first drivers are crucial for user satisfaction: they are the face of your service and heavily influence each ride’s quality. Consider providing branded merchandise and clear guidelines—such as offering free candies or bottled water, opening doors, or any other gesture aligned with your unique selling proposition (USP).
To streamline onboarding, create a simple website form for sign-ups, ensure fast document verification, run background checks, and offer concise training modules. Incentives like sign-up bonuses or a zero-commission period can help you recruit your first group of drivers quickly. You might also guarantee initial earnings (covering fixed fees from your budget) to build driver trust while you grow your user base.
Goal: By day 60, aim to have at least 50 drivers signed up and ready to serve your launch zone, setting a solid foundation for your platform’s success.
Day 60–90: Test & launch
Closed beta testing
Before a full launch, invite a small group of friends, family, or early supporters to test your app and simulate real-world scenarios. Focus on the essentials: ride requests, payment processing, GPS accuracy, and cancellation flows -ideally at various times of day and on different devices. Take a few actual rides with real drivers to see how they follow outlined procedures and interact with riders. Gather feedback to uncover any usability issues or unexpected driver behaviors.
During this phase, refine your internal processes as well. Decide how you’ll handle customer inquiries - whether via a dedicated help email, chat support, or both - and respond promptly to build trust. If you have a team, ensure everyone is on the same page about responsibilities, communication guidelines, and how to address rider or driver concerns. This targeted approach helps you iron out potential issues, polish the user experience, and establish robust support protocols before going public.
Public launch
Decide whether to roll out quietly (a soft launch) to iron out any last-minute bugs or make a big announcement with a press release. If you choose the latter, pitch your story to local media outlets, emphasizing your community-first approach to mobility. Launch promotions - like 50% off first rides or a €5 sign-up credit - are a great way to attract early adopters and generate buzz.
Make sure your driver pool is ready to handle demand by coordinating schedules and availability. Consider offline tactics, too: distributing flyers in high-traffic areas, setting up campus booths, or sponsoring community events can help you gain local exposure. Once you’re live, keep a close eye on rider feedback (e.g., ride ratings, app store reviews) and address issues swiftly to maintain a positive user experience.
Marketing & growth to 1,000 rides
Partner with local influencers to promote your app, offering free rides or small payments in exchange for authentic social media posts. Focus on influencers your target audience trusts. Implement app referral programs - reward users and their friends with ride credits to spark word-of-mouth growth.
Keep engagement high by sharing milestones and user success stories online. Show up at local events, offering exclusive promo codes to attract new riders. Begin with small-scale digital advertising, reinvesting as you generate revenue and learn which channels work best. Track core metrics like sign-ups, ride volume, and wait times so you can make data-driven decisions and refine your strategy in real time.
Post 90 days: Scaling
Customer support & operations
As your platform grows, consider outsourcing or automating aspects of customer support. Create a help center or FAQ to guide users to quick solutions, and keep daily operations under close watch so you can resolve any issues swiftly. To remain efficient, hire part-time help (e.g., marketers or fleet managers) who can handle specialized tasks without inflating your overhead.
Fundraising
With initial traction in place, you’re in a strong position to secure additional funding. Present clear data on ride volume, user retention, and revenue growth to potential angel investors or crowdfunding platforms. Government grants may also be available for sustainable transport initiatives, so explore those opportunities. Be specific about how the funds will be used - for instance, "We need €100 000 to expand into two new cities and reach 10,000 rides per month."
The 90-day timeline
Although launching a ride-hail platform in 90 days is ambitious, a focused strategy and lean tooling can make it possible. Stay agile, keep service quality at the forefront, and set tangible milestones for each stage. With strong local insights and consistent execution, you can carve out a lasting presence in the mobility space.
Growth & expansion
Before moving into new cities, solidify your position in your initial market. Continue recruiting drivers and reaching fresh rider segments through targeted partnerships and loyalty programs. If you decide to scale further, use your 90-day playbook again—tweaking it for each new region’s unique challenges and opportunities. Good luck!
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7 proven ways to boost your car sharing ratings
🚗 Want to keep your car sharing ratings high? Customers expect reliability, transparency, and great service - and their reviews reflect it. From AI-powered photo verification to seamless IoT connectivity, here are 7 game-changing solutions to improve your ratings and build trust with your users.
March 25, 2025
min. read
Car sharing can be a tough business. Your fleet is constantly in motion, customers have high expectations, and every review can impact your reputation. The difference between a good business and one that struggles often comes down to customer satisfaction – and that means keeping your ratings high.
So, what are the best ways to improve ratings in car sharing? Here are some smart solutions that can make a real impact.
1. AI-powered photo verification to prevent surprises
No one likes picking up a car and finding it scratched, dented, or dirty. AI-powered photo verification helps prevent these problems before they affect your ratings. The system ensures that users take proper photos before and after their ride. If a car is parked badly or a photo doesn’t show the vehicle correctly, the system flags it. This reduces disputes, increases accountability, and improves overall service quality.
Users also feel more secure knowing that they won’t be held accountable for damage they didn’t cause. This small step significantly improves trust in your service, which in turn helps maintain higher ratings over time.
Want to integrate this? Check out how ATOM Mobility supports smart integrations.
2. Customer support that actually helps
Fast and effective customer support is a game changer. Users expect quick answers, especially when they’re locked out of a car or facing a technical issue. Integrating tools like Zendesk, Intercom, or Mavenoid provides live chat, automated AI-powered answers, FAQs, and even emoji-based responses to make communication smoother. Happy customers leave better ratings – it’s that simple.
A great support system also means fewer negative reviews, as frustrated users are less likely to vent online when they can quickly get the help they need. Plus, automated FAQs help users solve minor issues on their own without waiting for a response.
3. Great IoT connectivity for a better experience
A smooth, uninterrupted experience is one of the biggest factors in user satisfaction. Vehicle connectivity solutions ensure that cars are always accessible when needed. Imagine a user trying to unlock a car, but the IoT lags or the car doesn’t respond. Frustrating, right? Integrating reliable IoT solutions minimizes these issues, making your service more dependable. ATOM Mobility supports a wide range of IoT modules like Teltonika, Geotab, INVERS and several others. This means your fleet remains connected, responsive, and reliable no matter what car models you have in your fleet.
A connected fleet also allows operators to quickly detect vehicle malfunctions, battery levels, and maintenance needs, ensuring cars remain in top condition before issues escalate.
See how seamless connectivity makes car sharing better.
4. Let users rate their ride
Giving customers a voice is essential. By allowing them to rate their ride, you get valuable insights into what’s working and what’s not. Did they like the cleanliness? Was the car easy to access? Was the trip smooth? This data helps you adjust and improve, keeping your service top-notch. Plus, users appreciate being heard, which encourages them to leave better reviews.
Encouraging feedback also lets you identify problem areas before they turn into frequent complaints. A proactive approach keeps customers engaged and boosts loyalty.
5. Clear and simple pricing
Surprise fees are a surefire way to get bad ratings. Users want transparency when it comes to pricing. Make sure your app clearly displays all costs upfront, including any deposits, insurance fees, or extra charges. Simple and honest pricing leads to trust, and trust leads to better reviews.
It also helps to offer clear explanations of what happens in case of late returns, damages, or toll fees. When users know what to expect, they’re less likely to be upset when additional charges apply.
6. Keep your fleet in top shape with preventive maintenance
It might sound obvious, but maintaining your vehicles properly is a huge factor in customer satisfaction. No one wants to deal with a car that smells weird, has a flat tire, or makes strange noises. Regular inspections, automated maintenance tracking, and in-app damage reporting help keep your fleet in top condition. Implementing task automation can further improve fleet maintenance, ensuring vehicles are always in optimal condition with minimal manual intervention. Well-maintained cars, happy customers, higher ratings.
Adding small touches like air fresheners, charging cables, and regular interior cleaning can elevate the user experience. Even if a vehicle is a few years old, good upkeep makes all the difference in perception.
7. All-in-one dashboard for smarter management
You can’t improve what you don’t measure. An advanced dashboard lets you track vehicle performance, monitor customer feedback, and optimize operations in one place. ATOM Mobility’s dashboard solution provides detailed analytics, helping you stay on top of issues before they affect your ratings.
By leveraging data insights, operators can identify peak rental times, adjust pricing models, and plan fleet expansions accordingly. A well-optimized system keeps operations efficient and users satisfied. Additionally, vehicle damage management helps customers easily report damages, allowing operators to address issues faster and improve overall service quality.
Improving your car sharing ratings isn’t rocket science, but it does require the right tools. By integrating AI-powered photo verification, enhancing customer support, ensuring seamless connectivity, and keeping your fleet well-maintained, you can significantly boost user satisfaction. And when customers are happy, your ratings – and your business – will thrive.
Driver App demo credentials - Email: test@atom.com, Password: driver
