ATOM Mobility offers an all-in-one mobility Super-app with its brand-new rental module
November 10, 2022
min. read
ATOM Mobility has broadened the scope of its services by adding rental software to its platform. The new module allows car, bike, and scooter rental companies to automate and digitalize their rental business with ATOM Mobility's platform which features digital ID verification, keyless vehicle access, calendar booking and prepayment, automated hand-off inspection, and much more.
This effectively allows ATOM Mobility customers to create an all-in-one Superapp for the on-demand mobility market, after the company also added ride-hailing/taxi software to its platform earlier in the year which gives companies easy-to-use solution to manage their customers, drivers, and operations, all from one place. The platform can facilitate virtually any vehicle, be it a scooter, bike, car, moped, or even golf cart, for on-demand short-term, one-off trips, as well as for month-long rentals, and everything in between.
It can benefit your mobility business, too
In addition to giving traditional vehicle rentals a simple and highly-efficient way to digitalize their operations and improve customer experience, integrating a rental module also serves to unlock new business opportunities.
Fleet owners can have all the different modes in one app, serving tourists and locals with the types of vehicles and services in need at any given moment, e.g. a scooter for a short trip on a sunny day, a taxi on a rainy one, and a rental car for a weekend getaway. Mobility service providers can mix and match the various modules to suit their offerings. For example, new market entrants can start with one operational model, and diversify their services as they grow by adding other modules to their existing app.
The rental business model doesn't necessarily require adding new vehicles – it has the potential to maximize revenue from existing services. For instance, bike rentals can benefit from adding rental options alongside their on-demand, free-floating model, by allocating part of their fleet for renting purposes. To illustrate, depending on the location, an e-bike could bring in 15-25 EUR when rented for a full day, as compared to an average of 3 EUR per on-demand ride, with one to five uses a day. Accordingly, the rental model can be more profitable for the operator, as well as more convenient for the user, as they get the bike for the full day.
Another chief benefactor of the new rental module is traditional car rental companies. For one, they can digitalize their operations and offer a fantastic, fully digital self-service experience to their customers, making it easier to pick up and drop off vehicles. Service digitalization also enables car rentals to open remote automated branches by partnering with hotels, parking lot owners, gas stations, etc. This may imbue extra convenience in your operations, as clients don't have to travel halfway across the city just to pick up their vehicle.
A solution that works for everyone
As with previous products, the rental module is fully white-label, allowing the app to be customized with your brand design and colors. All whilst offering a smooth and convenient in-app rental experience for your customers.
With ATOM Mobility's rental module, operators will also gain access to a powerful dashboard for managing their fleets, bookings, and customers. In it, you may:
- Track vehicle information in real-time, e.g. for cars – location, errors, battery/fuel level, odometer data, engine status, door status, and more,
- Set up your preferred pricing system, be it fixed, hourly, daily rental, distance-based, or otherwise,
- Get reports and analyses on everything from users and revenue to the utilization of vehicles by different periods, vehicle models, and locations,
- And more.
ATOM Mobility's all-in-one platform is the first of its kind, offering operators an opportunity to provide an excellent mobility service to their local community and visiting tourists. By listening to its customers and staying a few steps ahead of the market, ATOM was able to create a comprehensive, all-inclusive SuperApp. Accordingly, all components integrate seamlessly ensuring a smooth, hiccup-free, and user-friendly experience for both operators and their customers.
Learn more about different solutions and modules:
Vehicle sharing module (on-demand, mostly short trips): https://atommobility.com/products-share
Rental module (pre-booking, mostly weekly and monthly rentals): https://atommobility.com/products-rent
Ride-hailing/taxi module: https://ride.atommobility.com
Let us show you how it all works – head over here to request a demo and we'll get back to you as soon as possible.
Interested in launching your own mobility platform?
Click below to learn more or request a demo.
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ATOM Connect 2025: Where Europe’s shared mobility leaders meet
👉 ATOM Connect 2025 is an exclusive shared mobility networking event hosted by ATOM Mobility in collaboration with INVERS. This focused gathering will bring together industry leaders, innovators, and decision-makers from Europe's car-sharing and car-rental sectors to explore the future of shared mobility.
September 16, 2025
min. read
What happens when professionals from Europe’s car sharing and car rental industries gather under one roof? You get a day filled with fresh ideas, insightful discussions, and valuable connections that help shape the future of mobility. That’s what awaits at ATOM Connect 2025 - a dedicated industry event hosted by ATOM Mobility in partnership with INVERS.
This year’s gathering takes place on October 30, 2025, in Riga, Latvia, at the panoramic top floor of the AC Hotel by Marriott. With views stretching across Riga’s historic Art Nouveau district, the setting offers an inspiring backdrop for meaningful conversations about the next steps in shared mobility.
Date & Time: October 30, 2025, from 15:00 onwards
Location: AC Hotel by Marriott, Riga (top floor with panoramic views)
Hosts: ATOM Mobility & INVERS
Format: Expert talks, interactive Q&A, networking sessions, and evening drinks
Topics covered:
- Market insights from INVERS
- Scaling car sharing businesses
- Digital transformation in rentals
- Corporate mobility opportunities
- Eastern Europe’s shared mobility landscape
Why Attend ATOM Connect 2025?
Learn from industry experts
The agenda is designed to address today’s most relevant mobility challenges. Expect data-driven insights from INVERS, practical strategies for scaling car sharing operations, discussions on digital rental solutions and corporate mobility, plus a closer look at the unique opportunities and challenges in Eastern Europe.
The event will also be joined by BYD, one of the world’s fastest-growing electric vehicle makers, who will showcase their innovative, affordable EVs at our event.
Build valuable connections
ATOM Connect 2025 is a focused gathering that brings together operators, rental businesses, and mobility experts from across Europe. With a mix of talks, networking breaks, and an evening reception, the event offers the perfect setting to exchange experiences, discuss challenges, and explore future partnerships.
Join the Conversation
If you’re active in car sharing or rental industry and want to stay ahead in a rapidly evolving market, ATOM Connect 2025 is a must-attend event. Together with INVERS, we’re creating a space where the European shared mobility community can connect, learn, and look toward the future.
👉 Save the date and request your spot today*: https://www.atommobility.com/atom-connect-2025
*Please note: ATOM Connect 2025 is intended for shared car mobility and car rental industry professionals. Registration requests will be reviewed before confirmation.
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Web-booker for Digital Rental: Launching seamless booking from your website
🚗 ATOM Mobility launches a new Web-booker for Digital Rental 🗓️ - letting customers book vehicles directly from the website. Frictionless, branded, and enabled by default for all rental merchants ✅
September 2, 2025
min. read
ATOM Mobility is introducing a new way for users to start their rental journey: the Web-booker widget 🗓️
With this tool, users can book a car (or other vehicle) directly from merchant's website without first downloading the rider app. It creates a smoother entry point for new users while keeping the app central for payments, ID verification, and ride management.
How it works
✅ A dedicated booking link for every merchant
✅ Customers choose area, vehicle, and rental period → confirm booking in seconds
✅ Widget syncs bookings into system automatically
✅ After booking, a QR code + App Store / Google Play links are shown so users can continue in the app
✅ In the mobile app, users finalize payment and ID/driver’s license verification before starting the trip
🎨 The widget matches app’s primary color for a seamless, branded look.
📊 Every booking now shows its Source – App, Web-booker, Dashboard, or API.
👉 Demo it here: app.atommobility.com/rental-widget
Why it matters
Many successful digital rental and mobility platforms combine web and app booking flows to maximize conversion.
Take Turo for example:
- Customers browsing online can instantly reserve a car on turo.com.
- But to unlock the car, upload their driver’s license, and manage the trip, they switch to the dedicated mobile app.
- This dual flow lowers friction for new users while keeping security and payments centralized in the app.
New ATOM Web-booker works the same way - creating an easy on-ramp from website, while letting the app handle verification and payments.
This feature also aligns with the broader industry evolution we covered in Traditional Car Rental vs Peer-to-Peer Car Sharing vs On-demand Car Sharing artticle. As booking models diversify, offering multiple access points - web + app + api – is becoming a standard expectation from customers.
Market context
The global car-sharing market (including peer-to-peer sharing) is projected to reach USD 28.7 billion by 2030, growing from USD 11.5 billion in 2025 at 20% annual growth rate, with digital-first players outpacing traditional operators. One of the biggest success drivers? Reducing onboarding friction and providing automated processes.
- Majority of new customers discover rental brands online before downloading an app.
- Peer-to-peer platforms like Turo and Getaround already leverage web-based flows to capture demand at the discovery stage.
- Traditional operators are also moving to hybrid web+app models to compete with on-demand mobility startups.
The message is clear: giving customers multiple, seamless entry points directly impacts conversion and utilization.
Enabled by default
The Web-booker is enabled by default for all ATOM Mobility digital rental merchants for free. Just place the booking button on your website, and your customers are ready to go.
📩 Want to see how the Web-booker can boost your conversion and simplify rentals? Get in touch with our team and let’s set it up for you.
Driver App demo credentials - Email: test@atom.com, Password: driver
